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Real Estate Digital Marketing Agency | Cotton & Company

Coach House Wellington

As the global epicenter of the equestrian community, Wellington, Florida plays host to the highest level of equestrian competition. Long-time resident Neil Hirsch was the visionary behind transforming The Players Club restaurant into the site of Wellington’s first luxury condominium.

Coach House Wellington Product Shots
Coach House Wellington Product Shots
Coach House Wellington Product Shots
Coach House Wellington Product Shots
Coach House Wellington Product Shots
Coach House Wellington Product Shots
Coach House Wellington Product Shots
Coach House Wellington Product Shots
Coach House Wellington Product Shots

Unique Marketing Challenges

As a non-waterfront property, establishing an ultra-luxe position and conveying the unique nature of this community was essential to the presale sales launch by Douglas Elliman. Cotton & Company recognized Coach House as the first equestrian community of its kind. The community opened its Sales Gallery in March of 2020 as the pandemic began. Creating developer credibility and market acceptance was challenging for this high profile community. “Nacho” Figueras and Grant Ganzi, internationally recognized polo players, were leveraged in an extensive social media campaign to support the project’s credibility.

Community Development Details

34 world-class condominiums, ranging from 2,910 to 5,900 sf, showcased by refined details and top-shelf finishes that communicate the traditional, yet contemporary design aesthetic. The amenities include a high-end Fitness Center and Spas, rooftop pool and private cabanas, Bar and Lounge, a Library, an expansive private dining room with catering kitchen and outdoor terrace. Guest Suites and private poolside cabanas are also available for purchase. Priced from the $2 millions.

Branding & Design

Coach House Wellington Branding Design

Digital Marketing

Video