Located in the coastal town of Hobe Sound, Florida, Hobe Sound Golf Club is an exclusive, member-owned private club that offers a refined golf experience within a low-density setting. Limited to just 240 Members, the club ensures an intimate, highly personalized environment that prioritizes access and enjoyment. The club’s “no tee time” policy provides an uncommon benefit that underscores its commitment to flexibility and a relaxed, member-first culture. The centerpiece of the community is the 7,150-yard championship course, originally designed by Joe Lee and fully renovated in 2019 under the direction of renowned golf course architect Tom Fazio II.
Located in the coastal town of Hobe Sound, Florida, Hobe Sound Golf Club is an exclusive, member-owned private club that offers a refined golf experience within a low-density setting. Limited to just 240 Members, the club ensures an intimate, highly personalized environment that prioritizes access and enjoyment. The club’s “no tee time” policy provides an uncommon benefit that underscores its commitment to flexibility and a relaxed, member-first culture. The centerpiece of the community is the 7,150-yard championship course, originally designed by Joe Lee and fully renovated in 2019 under the direction of renowned golf course architect Tom Fazio II.
Despite offering a high-quality golf experience, the private club remained relatively unknown due to its remote location and minimal brand visibility. Strategically situated between two high-demand golf markets, the club identified a timely opportunity to attract new members from neighboring clubs experiencing membership waitlists and capacity challenges. Cotton & Company was engaged to reposition the club in the market, beginning with the development of a modernized website and repositioning the club through updated video and photography. This content was integrated across the new website, print collateral, and a targeted television campaign. The six-month marketing initiative yielded strong results, generating twenty equity membership sales, directly attributed to the broadcast campaign.
Despite offering a high-quality golf experience, the private club remained relatively unknown due to its remote location and minimal brand visibility. Strategically situated between two high-demand golf markets, the club identified a timely opportunity to attract new members from neighboring clubs experiencing membership waitlists and capacity challenges. Cotton & Company was engaged to reposition the club in the market, beginning with the development of a modernized website and repositioning the club through updated video and photography. This content was integrated across the new website, print collateral, and a targeted television campaign. The six-month marketing initiative yielded strong results, generating twenty equity membership sales, directly attributed to the broadcast campaign.
Situated just west of prestigious Jupiter Island and north of Palm Beach, Hobe Sound Golf Club is located at the heart of one of the most revered golf destinations in the country. This member-owned, private club offers a distinct alternative to the large-scale, amenity-heavy mega clubs often found throughout South Florida. With a deliberate focus on the purity of the game and the camaraderie it fosters, Hobe Sound delivers an elevated golf experience rooted in tradition, service, and exclusivity. More than just a golf club, Hobe Sound fosters a welcoming, close-knit environment where Members enjoy personalized service, a private clubhouse with refined dining venues, a curated calendar of social events, and the shared appreciation for the game at its finest.
Situated just west of prestigious Jupiter Island and north of Palm Beach, Hobe Sound Golf Club is located at the heart of one of the most revered golf destinations in the country. This member-owned, private club offers a distinct alternative to the large-scale, amenity-heavy mega clubs often found throughout South Florida. With a deliberate focus on the purity of the game and the camaraderie it fosters, Hobe Sound delivers an elevated golf experience rooted in tradition, service, and exclusivity. More than just a golf club, Hobe Sound fosters a welcoming, close-knit environment where Members enjoy personalized service, a private clubhouse with refined dining venues, a curated calendar of social events, and the shared appreciation for the game at its finest.
