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Tributary

Tributary is Greenpointe Developers’ newest master-planned community in Nassau County, Florida. This major PUD will encompass more than 1,550 acres of land surrounded by 4 Creeks State Forest. The previously undeveloped region will be the first major community west of I-95 in this growing market north of Jacksonville, Florida.

Tributary

Unique Marketing Challenges

Tributary is a market leader, as the first major development north of Jacksonville and west of I-95. This previously unproven market stands ready to become a suburb of the Jacksonville DMA and is also an attractive location for 55+ active adult migration with three major health providers building new facilities in the region. Cotton & Company is responsible for creating the brand position for the community, developing the website and digital strategy, and implementing a national lead generation program to drive sales success. A new website, magazine, landing page, and strong outdoor signage program were the initial elements developed to fulfill the interest generated by a dynamic social marketing program.

Unique Marketing Challenges

Community Development Details

The 1,550-acre community located along Highway 200 in Nassau County, FL is under 2 miles away from the I-95 interchange and is under 30 minutes away from North Florida’s most desirable locations including Downtown Jacksonville, Amelia Island and Fernandina Beach. Tributary will consist of 3,200 homes upon completion and offer a wide selection of homes built by a variety of builders. The community amenities are highlighted by The Lookout lakefront amenity center featuring a resort-style pool, adventure play-lot, fitness center, and an array of sports courts and entertainment areas. Residents also will have access to numerous natural wonders including nature trails and direct access to the Nassau River and 4 Creeks State Forest.

Community Development Details

Tributary Branding Design

Tributary Digital Design
Tributary Digital Design

Tributary Life Style
Tributary Life Style
Tributary Life Style