Analytics. Algorithms. Metrics. The new “buzz” words in marketing have hit a hot button with developers who have been seeking accountability in a field previously managed by gut reactions or feedback from the sales office. In today’s world, art is driven by science, providing clearer insight into buyer psychology.
The “Data” Onslaught – Cutting Through the Numbers
Posted on October 16, 2012 | Read time: 1 minute
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